Marketing by ScoChat
Turn one business idea into a week of content — and know what worked.
Marketing by ScoChat is the only ScoChat product you can start on your own today. Draft with AI, edit it yourself, preview every platform, schedule the week, watch publishing status and read a plain-language summary of the results.
- Self-serve — no consultation required
- Starter · $39/month, or $32/month billed annually
- 850 AI credits — around 10 standard images
- 1 brand · up to 6 connected profiles
Growth, Agency and Enterprise plans are coming soon.
The flow
One idea becomes a week of content.
Every post moves through the same eight steps — visible the whole way, never a black box.
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01
Brief
One idea, your company's context
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02
AI draft
Captions written from that brief
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03
Rewrite
Shorten, expand, change the CTA
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04
Preview
Rendered the way each platform will show it
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05
Calendar
Drafts sit beside scheduled posts
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06
Publish
Status monitored until it lands
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07
Inbox
Replies collected in one queue
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08
Analyze
Plain-language performance summary
Inside the workspace
Six modes, one content record.
Every post carries its brief, variants, previews, schedule and results through the same workspace — switch modes to see what each one does.
On-brand captions without the blank page
ScoChat writes captions from your company's information and rewrites existing posts, adapting one idea for each connected platform's format and limits.
- AI caption generation from your company context
- Post rewriting: shorten, expand, change the call to action
- Platform-aware variants of one idea
- You review everything before it is scheduled
Composer · one idea, three variants
- Long-form problem framing with a soft CTA
- Caption hook plus alt text
- Shortened version with a link
- Tools
- Rewrite · shorten · CTA · quality check
- State
- Draft — saved, not scheduled
See the post the way the platform will
Post previews show the exact caption, media and link as each network renders them, so nothing ships on faith.
- Per-platform post previews
- Character limits and truncation visible
- Media, alt text and link checks
- Edit and re-preview in place
Post preview · LinkedIn
- Caption
- Rendered with final line breaks
- Media
- Image validated for the platform
- Link
- Preview card resolved
- Length
- Within LinkedIn limits
A content calendar the whole week fits into
Drafts and scheduled posts live on one calendar, so you can see gaps, balance formats and move a post by dragging it — not by rewriting a spreadsheet.
- Content calendar across all connected profiles
- Drafts beside scheduled posts
- Up to 6 connected social profiles on one brand
- Timezone-safe scheduling
Content calendar · one week
- Mon
- LinkedIn — educational post · scheduled
- Wed
- Instagram — carousel · draft
- Thu
- Facebook — short post · scheduled
- Fri
- Gap flagged — no post planned
Scheduled, published, and watched until it lands
Posts publish at the scheduled time, and publishing-status monitoring surfaces a readable reason and a manual retry if a platform rejects one.
- Social scheduling with drafts
- Publishing calendar across profiles
- Publishing-status monitoring
- Failures shown with a readable reason
Publishing queue
- Published 10:00 — success
- Published 11:30 — success
- Connection permission required — action needed
- Retry
- One click, never a silent skip
Comments and messages in one place
The basic social inbox brings supported comments and messages together so you can read and reply with context instead of checking five apps.
- Supported comments and messages in one queue
- Reply with the original post beside you
- Unread and needs-reply views
- Coverage depends on each platform's API
Social inbox
- Comment
- “Does this work for a 40-person firm?”
- Comment
- “Great checklist — can I share this?”
- Needs reply
- “I need help changing my booking.”
- View
- Unread · needs reply · resolved
Basic reports that answer “did it work?”
ScoChat keeps your analytics history and turns the numbers into a plain-language AI summary: what changed, and what to try next.
- Reach, engagement, clicks and follower growth
- AI analytics summaries in plain language
- Analytics history retained on the plan
- Basic reports you can share
Analytics summary
- Reach
- Trend against the previous period
- Engagement
- Rate by post and format
- Summary
- AI-written, evidence attached
- Next action
- One recommended test
AI Studio
Chat to draft it. Edit it yourself. Review before anything ships.
Marketing by ScoChat's content creation combines a chatbot-style brief with a manual editor, so the AI gives you a starting point — not the final word.

Chat
Manual editor open alongside chat
From brief to scheduled post
- 1. Brief or request
- Type a brief in chat, or ask for a rewrite of an existing post — in your own words.
- 2. Generated draft
- Marketing by ScoChat drafts a caption from your company context and the brief, or rewrites what you gave it.
- 3. Manual edits
- Edit the draft directly in a text editor next to the chat — nothing is locked to the AI's first pass.
- 4. Platform & tone
- Choose the platform and tone; Marketing by ScoChat adapts length, hashtags and formatting to fit.
- 5. Preview
- See the caption, media and link rendered the way the destination platform will show it.
- 6. Save or schedule
- Save as a draft, or place it on the calendar to publish later. Nothing posts without this step.
Image generation and editing draw on your AI credit allocation; standard captions and rewrites don't. You always see a preview before saving or scheduling.
Publishing and engagement
The calendar and the inbox, side by side.
Drafts sit next to scheduled posts, and supported comments and messages land in one queue — no separate apps to check.
Content calendar · one week
- Mon LinkedIn Educational
- Tue Nothing scheduled
- Wed Instagram Carousel draft
- Thu Facebook Short post
- Fri Gap Nothing planned
Basic social inbox
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LinkedIn comment
"Does this work for a 40-person firm?"
Needs reply
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Instagram comment
"Great checklist — can I share this?"
Unread
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Facebook message
"I need help changing my booking."
Needs reply
Coverage depends on each platform's API.
Plan → publish → understand
One continuous line from the calendar to the report.
Nothing is handed off to a black box. The same post you drafted is the one you schedule, the one whose publishing status you watch, and the one that shows up in your analytics history.

- Plan
- Drafts and scheduled posts sit on one calendar, per profile and per day.
- Publish
- Each post carries its own status — queued, publishing, published or failed with a reason.
- Understand
- Reach, engagement, clicks and follower growth are kept over time, with an AI summary in plain language.
Analytics
Analytics history, summarized in plain language.
Reach, engagement, clicks and follower growth are kept over time. The AI summary explains what changed and suggests one thing to try next.
Engagement · 7 days
Preview data"Engagement is up week over week, mostly from carousel posts on Instagram. Try a second LinkedIn post midweek to close the gap flagged on Friday."
AI summary · evidence attached
Reach
Trend against the previous period
Engagement
Rate by post and format
Clicks & follower growth
Tracked alongside reach
Basic reports
Shareable, in plain language
Marketing by ScoChat · Starter plan
$39/month
or $32/month billed annually
Starter is the one Marketing by ScoChat plan available today: 1 brand, up to 6 connected social profiles, and everything you need to draft, schedule, publish and report on a week of content.
AI credit meter
340 / 850
850 AI credits per month — enough for about 10 standard images. Standard captions and rewrites don't spend credits.
What's included
1 brand · 6 profilesAccount limits
- 1 brand
- Up to 6 connected social profiles
- Scheduling
- Analytics history
Content and AI
- AI caption generation
- Post rewriting
- Content calendar
- Post previews
- AI analytics summaries
- 850 AI credits
- Enough for 10 standard images
Publishing and engagement
- Social scheduling
- Drafts
- Publishing calendar
- Basic social inbox
- Publishing-status monitoring
- Basic reports
Connected platforms
Connect the profiles you already use.
Up to 6 connected profiles on Starter, across the platforms below.
Exact publishing, inbox and analytics capabilities vary by network. Each platform's API, the permissions you grant, your account type and that platform's current rollout all affect what's available — functionality is not identical across platforms, and coverage can change as platforms update their APIs.
What you receive
Everything in the Starter workspace, in one list.
- A self-serve Marketing by ScoChat workspace
- 1 brand with up to 6 connected social profiles
- AI content tools: create, rewrite, preview
- A shared calendar for drafts and scheduled posts
- Publishing-status monitoring with manual retry
- A basic social inbox for supported platforms
- Analytics history, AI summaries and basic reports
- 850 AI credits per month
- Settings and connection management for your profiles
Right for you if…
- You run marketing for one brand and want to move fast without a project kickoff
- You want AI-assisted drafting, but you review and approve everything before it goes out
- Six or fewer connected social profiles cover your current channels
Not a fit if…
- You manage multiple client brands from one workspace today (Agency, coming soon)
- You need approval workflows or team roles across a larger organization (Enterprise, coming soon)
- You need automated publishing with no manual review step — Marketing by ScoChat always keeps a review step
Product status
Starter is live. Everything past it is a direction, not a promise.
Any multi-client, approval, automation, white-label or CRM-style views you see in product previews are concepts for future plans — not features included in Starter today.
Growth
Coming soonMore brands, more connected profiles and a larger AI credit allocation for growing businesses. No price or feature list is final yet.
Agency
Coming soonMulti-client workspaces, client-style filtering and agency reporting are in development. Any multi-client views shown in previews today are concept previews, not current Starter features.
Enterprise
Coming soonApproval workflows, automation and white-label options for larger organizations. These are planned directions, not commitments or current entitlements.
FAQ
Questions about Marketing by ScoChat.
Next step
Start Marketing by ScoChat today.
No consultation required for Starter. Sign up, connect your profiles and draft your first week of content.