This page covers the Marketing by ScoChat product — one of three ScoChat solutions.

Product

From a blank caption box to a finished week.

Marketing by ScoChat is where social content stops being guesswork. Content moves through six work modes — Create, Preview, Calendar, Publish, Inbox and Analyze — with its context attached the whole way.

  • AI captions from your knowledge
  • Previews before scheduling
  • Plain-language analytics

One workspace · six modes

Create
Preview
Calendar
Publish
Inbox
Analyze
Scheduled


One workspace, six work modes

From the first brief to the end-of-month report.

The same content record moves through every mode — with your brand, approvals and reporting attached.

On-brand captions without the blank page

ScoChat writes captions from your company's information and rewrites existing posts, adapting one idea for each connected platform's format and limits.

  • AI caption generation from your company context
  • Post rewriting: shorten, expand, change the call to action
  • Platform-aware variants of one idea
  • You review everything before it is scheduled
Objective: discovery calls for managed detection & response

Composer · one idea, three variants

LinkedIn
Long-form problem framing with a soft CTA
Instagram
Caption hook plus alt text
Facebook
Shortened version with a link
Tools
Rewrite · shorten · CTA · quality check
State
Draft — saved, not scheduled

See the post the way the platform will

Post previews show the exact caption, media and link as each network renders them, so nothing ships on faith.

  • Per-platform post previews
  • Character limits and truncation visible
  • Media, alt text and link checks
  • Edit and re-preview in place
Objective: discovery calls for managed detection & response

Post preview · LinkedIn

Caption
Rendered with final line breaks
Media
Image validated for the platform
Link
Preview card resolved
Length
Within LinkedIn limits

A content calendar the whole week fits into

Drafts and scheduled posts live on one calendar, so you can see gaps, balance formats and move a post by dragging it — not by rewriting a spreadsheet.

  • Content calendar across all connected profiles
  • Drafts beside scheduled posts
  • Up to 6 connected social profiles on one brand
  • Timezone-safe scheduling
Objective: discovery calls for managed detection & response

Content calendar · one week

Mon
LinkedIn — educational post · scheduled
Wed
Instagram — carousel · draft
Thu
Facebook — short post · scheduled
Fri
Gap flagged — no post planned

Scheduled, published, and watched until it lands

Posts publish at the scheduled time, and publishing-status monitoring surfaces a readable reason and a manual retry if a platform rejects one.

  • Social scheduling with drafts
  • Publishing calendar across profiles
  • Publishing-status monitoring
  • Failures shown with a readable reason
Objective: discovery calls for managed detection & response

Publishing queue

LinkedIn
Published 10:00 — success
Instagram
Published 11:30 — success
Facebook
Connection permission required — action needed
Retry
One click, never a silent skip

Comments and messages in one place

The basic social inbox brings supported comments and messages together so you can read and reply with context instead of checking five apps.

  • Supported comments and messages in one queue
  • Reply with the original post beside you
  • Unread and needs-reply views
  • Coverage depends on each platform's API
Objective: discovery calls for managed detection & response

Social inbox

Comment
“Does this work for a 40-person firm?”
Comment
“Great checklist — can I share this?”
Needs reply
“I need help changing my booking.”
View
Unread · needs reply · resolved

Basic reports that answer “did it work?”

ScoChat keeps your analytics history and turns the numbers into a plain-language AI summary: what changed, and what to try next.

  • Reach, engagement, clicks and follower growth
  • AI analytics summaries in plain language
  • Analytics history retained on the plan
  • Basic reports you can share
Objective: discovery calls for managed detection & response

Analytics summary

Reach
Trend against the previous period
Engagement
Rate by post and format
Summary
AI-written, evidence attached
Next action
One recommended test

One post, one record

Everything stays attached to the post.

Most tools scatter drafts in chats, media in drives and results in exports. ScoChat keeps one record per post, so anyone can see where it came from and what happened after it published.

Content idea

What downtime really costs per hour

Variants

LinkedIn · Facebook versions

Media

Assets, alt text and platform validation

Drafts

Saved edits with version history

Schedule

Accounts, timezone-safe times and statuses

Publishing status

Success, pending and failure reasons

Conversations

Supported comments and messages

Performance

Reach, engagement and the AI summary

Controls & integration

Built inside your boundaries, not around them.

You decide what data a system may reach, which systems it may act on, and where a human stays in the loop. Boundaries are agreed during discovery and enforced in the build.

  • Approved data sources only
  • Least-privilege integrations
  • Human approval on consequential actions
  • Auditable activity and decisions
  • Role-based access in delivered systems
  • Guardrails, fallbacks and escalation paths

Business systems

  • CRM
  • Scheduling
  • Ticketing / helpdesk
  • ERP & finance
  • Internal databases

Data & documents

  • Approved document sets
  • Retrieval & search
  • Knowledge bases
  • Structured records

Voice & communication

  • Telephony
  • Email
  • Messaging
  • Calendars

Marketing by ScoChat channels

  • LinkedIn
  • Instagram
  • Facebook
  • TikTok
  • YouTube
  • Google Business

Examples of what we connect, not a fixed list. Scope, data access and retention are confirmed per engagement.

Go deeper

Feature deep-dives.

The operational detail behind each part of the workspace.

See it running

Watch one week of content move through all six modes.

Bring one business goal; leave with a drafted, previewed and scheduled example on your own context.